Meet Mike Hogan - Richmond, VA 

Learn how the Hogan team who did 735 sides in 2019 went from a conversion rate of 3% - 4.2% with their Zillow leads + they were able to replace their entire ISA department with Ylopo’s automated ISA Ylopo AI (formerly rAIya) saving thousands in overhead and getting all his time back. 

• Database - 100k

• Database Used - Follow Up Boss

• Leads - Zillow + RDC

• Ylopo - Retargeting + Lead Communication (Ylopo AI) 

Ylopo: The Secret Weapon for Real Estate Agents Looking to Scale Their Business

Picture this: you're a hardworking real estate agent who has invested thousands of dollars and countless hours generating and nurturing leads. But despite your best efforts, you're struggling to turn those leads into sales. Frustrated and overwhelmed, you wonder if there's a better way to grow your business.

Enter Ylopo, a game-changing platform that revolutionized the way Mike Hogan, a successful real estate agent from Richmond, Virginia, attracted, nurtured, and converted leads. In this article, we'll explore Ylopo's inner workings, its features, and the impressive results Mike achieved. Plus, you'll get a firsthand account of how Ylopo transformed Mike's life and business.

How Ylopo Works

Ylopo is a one-of-a-kind digital marketing platform specifically tailored for real estate agents. It streamlines the process of generating leads, retargeting them across multiple channels, and engaging with them through an automated AI assistant. Here's a glimpse into how it all comes together:

• Lead generation: Ylopo crafts landing pages, ads, and campaigns for you, all while considering your target market and budget. Choose from various types of leads—buyer, seller, renter, or investor—and even integrate with platforms like Zillow and realtor.com to capture leads from those sources as well.

• Retargeting: Ylopo doesn't let your leads slip away. It tracks and follows up with them using dynamic ads that showcase relevant properties based on their behavior and preferences. In addition, Ylopo utilizes email marketing, text messaging, and social media to keep leads engaged and interested in your services.

• Ylopo AI: Ylopo AI takes communication to the next level. Harnessing the power of natural language processing and machine learning, Ylopo AI can answer questions, schedule appointments, send reminders, and qualify leads for you. And the best part? Ylopo AI learns from your feedback, adapting to your style and preferences.

What Features Ylopo Offers

Ylopo boasts a wide array of features that make it an indispensable tool for real estate agents. Let's take a closer look at some of the features that caught Mike Hogan's eye:

• Landing pages: Ylopo designs conversion-optimized, SEO-friendly landing pages that you can customize with your branding, logo, photos, videos, testimonials, and more. Plus, you can create different landing pages for various types of leads or campaigns.

• Ads: Ylopo generates ads targeting your ideal audience and location. Choose from different ad formats like video ads, carousel ads, or lead form ads while maintaining control over your ad budget and frequency.

• Campaigns: Tailored to your goals and objectives, Ylopo creates campaigns for you to keep track of your performance and ROI using the platform's dashboard. Choose from different campaign types like home valuation campaigns, listing promotion campaigns, or buyer interest campaigns.

• Listing alerts: Your leads will receive customized listing alerts showcasing properties that align with their criteria and preferences. Plus, you can tweak the frequency and content of listing alerts to meet your leads' needs and expectations.

• Ylopo AI: Ylopo AI communicates with leads using natural language processing and machine learning. Capable of answering questions, scheduling appointments, sending reminders, and qualifying leads, Ylopo AI adapts to your style and preferences based on your feedback.

What Results Mike Hogan Achieved with Ylopo

Mike Hogan, a top-performing real estate agent in Richmond, Virginia, has been using Ylopo since 2018 and has witnessed extraordinary results. Here's a glimpse into his accomplishments:

• Increased conversion rate on Zillow leads: Mike has depended on Zillow as a primary lead source since 2010. He has amassed a substantial database of Zillow leads that he wanted to convert into sales. By using Ylopo's retargeting feature to follow up with his Zillow leads across multiple channels, he saw his conversion rate on Zillow leads increase from 3% in 2018 to 4.2% in 2019, attributing a significant portion of that improvement to Ylopo.

• Replaced ISA department with Ylopo AI: Previously, Mike employed a team of ISAs (inside sales agents) responsible for calling, texting, and emailing his leads. The cost and time spent on training and managing them were considerable. He decided to try Ylopo's Ylopo AI feature—an AI assistant that communicates with leads using natural language processing and machine learning. Ylopo AI's ability to answer questions, schedule appointments, send reminders, and qualify leads, all while learning from Mike's feedback and adapting to his style, impressed him. Mike even said, "I almost look at Ylopo AI as a virtual ISA, which is something I was looking at for a long time."

• Saved thousands in overhead: By using Ylopo instead of hiring ISAs or other marketing services, Mike saved thousands of dollars in overhead costs.

"I think Ylopo is one of the best investments I've ever made in my business. It's definitely paid for itself many times over."

• Got more time back: Ylopo allowed Mike to focus on other aspects of his business, such as coaching his agents, recruiting new agents, and working on systems and processes. It also gave him more time to spend with his family and enjoy life. He said, "Ylopo has made my life easier and more enjoyable. It's taken a lot of stress off my shoulders."

Conclusion

As demonstrated, Ylopo is a potent and adaptable platform that can help you expand your real estate business with less effort and greater results. Generate more leads, retarget them across multiple channels, and communicate with them using an automated AI assistant.

You can save money, time, and stress by using Ylopo instead of hiring ISAs or other marketing services. To learn more about how Ylopo can help you achieve your goals and dreams, book a free demo today and discover why Mike Hogan and thousands of other real estate agents swear by Ylopo.