Struggling with low open rates? The problem might not be your content—it’s email security. Spam filters and cyber threats are blocking legitimate emails, making it harder than ever to reach your audience.
In 2025, email success isn’t just about what you send—it’s about whether email providers trust you as a sender. If Gmail, Outlook, and others don’t recognize you as legitimate, your emails won’t even reach the inbox.
With over 300 billion emails sent daily, email remains the #1 communication channel—but it’s also a top target for scammers. Compromised accounts, impersonated business owners, and fake wire scams are wreaking havoc on deliverability.
Watch this webinar replay to learn how to prevent scammers and spam filters from tanking your business!
Alex Shakhov (Founder, SH Consulting), Luke Martinez (Head of Deliverability, SH Consulting), and Juefeng Ge (Co-founder & CPO, Ylopo) break down:
The latest email security threats impacting deliverability.
Critical spam filtering rules that could block your emails.
Key steps to ensure your emails reach the inbox.