Brush up on your sales skills and start selling what leads are really trying to buy.
Dale Archdekin and Barry Jenkins will teach you a simple formula to help you discover what the lead's “yes” button is and how to push it!
Timestamps:
00:00 - What Dale means when he says “sell what they’re buying”
03:48 - How do you know what they want to buy?
06:41 - About making a value statement
08:20 - Session role play explained
14:17 - Role play 1 - Dale & Chris
19:40 - Role play 2 - Chris & Jakob
27:11 - Role play 3 - Patricia & Chris
33:05 - Value Pitch role play - Chris & Patricia
41:17 - Top of Funnel Value Pitch role play - Dale & Barry