Real Estate Lead Generation
Multi-Channel Lead Gen and Targeting for Real Estate Agents
Transform your lead generation with Ylopo, the top data-driven tool for authentic, high-quality leads.
Transform your lead generation with Ylopo, the top data-driven tool for authentic, high-quality leads.
Grow your database faster
Dynamic Ads for Real Estate
Powered by your IDX feeds
Low lead cost
Many need to sell before they buy
Typically convert further out than Google
Great for local buyers
90% accuracy on contact details
Buyers want to engage with real homes that match their home buying needs. More importantly, they want to see it in real time. Ylopo uses the latest cutting-edge Facebook marketing technology, paired with clever messaging, to show prospects actual REAL inventory dynamically on their Facebook and Instagram newsfeeds. At Ylopo, we are unparalleled at targeting the RIGHT person at the RIGHT time with the RIGHT homes.
60% more effective than traditional PPC
High Intent Leads
Quality targeting and control
Great for out of town buyers
Powered by your IDX feeds
#1 most popular replacement for portal leads
Typically 2x the cost of social leads
80% accuracy on contact details
Our goal at Ylopo is always to bring the most cutting edge technology to our clients, and we believe we’ve done that with PPC 2.0. With Dynamic PPC Ads, Ylopo employs proprietary technology to dynamically update PPC ads several times a day with real-time data of home search results. Ylopo also uses its proprietary mapping data to match every neighborhood, subdivision, or school district within a location you're interested in advertising in and creates a separate campaign for each of these locations.
We have completely redesigned our Seller Suite to work with AI and provide an unparalleled seller experience.
It's a comprehensive engine designed to revolutionize how you connect with sellers and close deals, featuring:
Personalized agent branding
Advanced valuation models
Comprehensive market trends and equity insights
A unique buyer interest heat map
Such as the buyer data visualization and AI-driven seller nurturing, set it apart from competitors. The interactive seller reports and enhanced automation capabilities enable agents to deeply engage with sellers and nurture leads more effectively. Seamless integration with our AI systems like Ylopo AI allows for tailored behavioral texting and voice interactions based on seller activities.
With extensive training and support, Ylopo empowers agents to maximize their usage of these powerful tools.
Leveraging these innovations, real estate agents can attract more listings, enhance their presentations, and close more deals.
Our data-driven approach provides the best way to generate a steady stream of high-intent leads by targeting active local buyers in real time. Advanced matching algorithms instantly connect your newest home listings to prospective buyers, based on their true search criteria and interests.
Ready to greatly amplify your reach and significantly grow your business? Here's what you actually get with Ylopo's comprehensive platform:
Explosive database growth through dynamic, personalized ads (Google & Facebook) that speak to each lead. We accurately identify the buyers who are truly ready to transact.
Precision outreach to qualified locals by optimizing geo-targeted keywords. We attract serious buyers who are actively searching for homes in your area right now.
Re-engaged relationships with old leads through social media remarketing. We successfully revive 25%+ of cold leads with fresh property recommendations daily.
As the leading lead generation option chosen by top producing real estate agents nationwide, Ylopo has proven results in converting prospects to clients.If you're ready to establish your dominance and achieve new higher levels of success, choose Ylopo.
Experience the game-changing power of AI-driven lead generation and get started now.
Ylopo uses a multi-channel approach to generate leads for agents through platforms like Facebook and Google. Our methods for lead generation include:
We’re not trying to be all things to all people. Most of the other companies in the real estate space started as a CRM, then added on digital marketing - but it’s not what they’re the best at.
Here at Ylopo, it’s ALL WE DO, and we OBSESS over getting our clients the best results in the industry.
Specifically, we stand out from other real estate lead generation companies in a few key ways:
Results vary, but most agents see significant improvements in their lead generation, such as:
Best practices to convert more Ylopo leads include:
Ylopo offers tailored packages to fit your services, features, and ad budget needs, ranging from $600-$1200 monthly with no long-term contracts. Key cost factors include:
Ylopo excels at maximizing ROI on your ad spend for exceptional value.
Ylopo's lead generation system caters to real estate agents of all budgets.
Start with an IDX-driven website and Ylopo AI for around $600 a month, effectively remarketing to your current database.
Investing just $1,000 monthly in Facebook ads can yield 40-60 high-quality leads.
Convert just 2-3 transactions from these exclusive leads, and you could earn $6,000-$10,000 in commissions.
While organic strategies are valuable, paid leads ensure scalable and consistent growth.
We're here to help you find budget-friendly options that allow room for expansion as your business thrives.
With Ylopo's system, effective lead generation is within reach for every agent and team.
Canceling Ylopo? No problem.
You keep all your leads, website, ad accounts, and assets.
We ensure you have everything for a smooth transition off our platform.
The only thing you'll miss is our exclusive software and support.
With proper notice, it's an effortless process.
Here's a quick comparison of how Ylopo leads outshine traditional real estate portal leads:
In essence, Ylopo offers superior quality, customization, transparency, branding potential, and support over portal leads—making it a well-rounded and affordable solution for most agents.
While portals boast large audiences and buyer intent signals, they fall short in delivering tailored value that drives success.
Proven Pros:
Potential Cons:
Ylopo excels for:
Top clients use Ylopo as their main lead source, boosting it with organic efforts.
Success hinges on diligent follow-up and a proactive mindset.
Benefit from extensive training and join a vibrant community of over 15,000 supportive agents ready to share insights and success stories.
Quick update & room for improvement (Final Numbers 2019) Our FB leads continue to outperform Zillow and ROC 6 listings in 5 months with Ylopo. Closed 25 in 5 months. (closed 1 in first 30 days) $150k in commission 15 Hot in the pipeline as of 6Jan2020 4 referrals (5 months) 35 closed deals (4months) from Ylopo tech and Al (Agents not on my referral program) $280k in commission. The number of deals lost because they are not willing to follow my advice, 30+ Very poor in follow up. Turned off email from Conversion Monster Still working on hiring in house ISA, (Robby) leaving too much money on the table atm. At least 10 lost/burned deals due to lazy agents, not enough follow up. set them up on monthly seller alerts. Wish we had Homebot. We set up Zapier text for Al converted/needs follow up, Call back appointment and live transfer from CM so I know in real-time because I get way too many texts and emails. We more than doubled our remarketing budget and stopped seller leads. Uploaded 5000 contacts from Remine database and remarketing with success. Jumping in stars convo is working very well, especially if they ghost you, a random “hey what do you think of these homes” works a lot better in stars then a separate text. 2020 is going to be amazing because now we have 6 months of leads being nurtured. Moving forward, probably going to jump another level with Ylopo, pull more contacts from Remine, hopefully, have an in-house ISA, increase the remarketing budget and more agents! If you asked for help but I didn’t get back to you just ping me again, I didn’t miss you on purpose.
— ERIC CAMEHL
Excited to say that we will have a 50% increase in commissions this year from YLopo alone. Looks like we will end up at $75,000-$80,000. We will also close 5% more Ylopo leads than realtor dot com leads this year as well. Major WIN!
— NICK BALDWIN
Been with YLOPO from day one! Hands down the highest quality leads I’ve received—and I’ve tried them ALL! It’s been a game changer for me and my brokerage!
— DAWN CORDINER
I’m loving the Ylopo leads I am receiving. They are the best leads out of the leads I get from different sources!
— LETA CAMPBELL
I’ve been a Ylopo client for 1 year. It has changed our business. I have tried several lead gen programs in past. I still also have Realtor, Zillow and Tiger-CINC. I’m dropping most of my old systems for Ylopo. Ylopo and Realtor.com have been my best ROI for my team. Ylopo is exclusive, amazing service and are innovative marketing geniuses. My team feels like we have our own digital marketing company - with listing booster, follow up task based on behavioral, more seller leads & Facebook advertising. We love it. The exclusive leads have helped me grow a team into an office. ( helping my brokers open a 2nd office location. ) I’m a believer after 1 year nothing in the market right now completely compares.
— SHANA GATES
One of our agents just put a $2.2 million dollar Facebook lead under contract. The lead was exactly 2 months old and most of that conversion time was a 3-week negotiation. Just 30 days ago she put a $1.3 million dollar Adwords lead under 3 days after she received it. $3.5 million in sales in 30 days!!! And she has her first PPC generated seller appointment this weekend. These leads convert (yes even the FB ones) you just need to work them!!! And allow Raiya to help you do so. And our average price point is around $500K so not like we are in a super high-end market. Before anyone wonders...
— DAVE KAROLY
Top realtor Jason generated leads and closed 45 deals in 8 months using Ylopo's proven lead generation system. By leveraging Ylopo's automated ISA plus his in-house team, Jason converted quality leads. Now he acquires databases and expands into new markets with Ylopo as his lead generation engine, rapidly scaling his real estate business.
Chicago realtor Lauren struggled generating quality leads before trying Ylopo's targeted Facebook lead generation service. In just 1 month, Ylopo helped Lauren create and convert new leads, closing her first deal. Despite being new to Ylopo, Lauren sees its proven strategies have great potential to grow her real estate business by transforming her approach to lead generation.
The Hogan real estate team saw huge lead conversion gains by retargeting Zillow leads and using Ylopo's automated ISA technology. This top lead generation strategy helped them generate high-quality leads, replace their in-house ISA team, and convert 100k leads into 735 closed deals - boosting efficiency and sales.
Realtor Mike cut lead costs 10x, from $1000 to $10, using Ylopo's customized lead generation strategies for second home markets over Zillow. Ylopo's targeted PPC and social campaigns provided affordable, quality leads, boosting volume and conversions. Ylopo's innovative approach proved more effective than just calling Zillow leads.
New realtors Leici's team closed 11 deals in 4 months in their military market using Ylopo's lead generation system. Ylopo's targeted campaigns helped generate and manage quality leads that Leici converted despite limited experience. Ylopo quickly provided lead gen power proving new agents can rapidly scale with the right strategies.
Top realtor Michael found immense success by re-adopting Ylopo's lead generation system, now driving 3000+ monthly leads and becoming his most vital business tool. Ylopo's targeted campaigns help Michael generate and convert quality leads, doubling his team and closing 60+ deals - transforming his lead gen and sales.
Leading realtor Eric achieved immense success implementing Ylopo's lead gen system, closing their first deal in 30 days. In 5 months, Ylopo's targeted campaigns generated quality leads, driving 25 closed deals and $150k+ in commissions. Despite early challenges, Eric's hands-on mastery of Ylopo's strategies paid off hugely, becoming the engine now driving his business growth.
Top realtor Kirby Scofield achieved immense growth partnering with Ylopo for innovative lead generation and nurturing. Ylopo transformed Kirby's strategy, reviving old leads to build a thriving 21 agent team from just 4. Ylopo delivered real, high-quality leads, proving an essential partner for realtors seeking strategic lead gen to boost leads and sales.
The truth is, a staggering 95% of home buyers now start their property search online. This fact highlights the huge potential that the internet holds for real estate lead generation. With the right strategies, you can effectively cast your net and reel in these online leads. The top three ways to generate these leads include:
Through organic search results, pay-per-click (PPC) ads, Local Service Ads, Google Business Profile, and YouTube
Through organic posts and paid ads
Traditional Real Estate Portals
Platforms like Zillow, Realtor.com, Trulia, and more
The leads with the greatest intent, that have the best chance of converting into deals within 90 days, typically come from platforms like Zillow and Google PPC, where users are actively searching for houses for sale right now.
When you're investing in online leads, it's crucial to have a robust system in place for nurturing these leads. The fact is, even the top real estate teams only convert around 5% of the leads they generate. Without a comprehensive follow-up strategy and the right technology, you risk leaving a significant amount of potential revenue on the table. In fact, without these, maintaining a positive ROI in the long run will be challenging.
In recent years, traditional portals have changed their pricing structure, claiming as much as 35% of the commissions earned. This shift can significantly impact your profit margins. Because of this, many leading real estate teams have started to invest heavily in more reasonably priced lead sources like Google PPC. This allows them to scale their businesses, build teams, and maintain high profit margins.
At Ylopo, we're leading the way by investing approximately $2,000,000 a month in lead generation for our 3,000+ clients. We allocate about 60% of this budget to Google PPC and 40% to Facebook.
We're here to help you expand your reach and convert more leads into successful deals. Book a demo today to learn more about our personalized lead generation services tailored specifically for real estate agents and teams.